Overview

For the first time in history, eight generations are alive at the same time and four of them are working side by side in today’s workplace. Whether in our everyday lives or at work, we’re all interacting across multiple generations, and yet bridging the age gap has never been more challenging. Generational labels, often based on lazy, surface-level stereotypes, can reinforce division and miscommunication: Baby Boomers are out of touch, Millennials are entitled, and Gen Zs are so chronically online they can't talk face to face. But these assumptions don’t always reflect reality. If we look beyond the stereotypes and headlines and start with understanding instead of judgement, we can get past this disconnect, communicate more effectively, and appreciate the strengths each generation brings to our workplaces, communities and everyday lives. In this fascinating and much-needed book, Alastair Greener helps the reader get to know each of the generations, providing relevant cultural touchpoints, astute observations, and a sense of what makes them tick. He then uses these insights, coupled with his own original research, to make sense of how the generations communicate and suggests how best to navigate having multiple generations in the workforce and in our wider society. Living in a multigenerational world should be seen an asset, not an obstacle, as it means that different perspectives can be brought to the table. Everybody has something to offer as well as something to learn, so let's break down the generational silos and start building bridges. £1 from the sale of each physical book will be donated to children’s charities through the Generationally Speaking Foundation. Find out more at: generationallyspeaking.co.uk/foundation

Full Product Details

9781915483942

Table of Contents

Reviews

'Insightful, accessible and incredibly useful.' -Dr Lynda Shaw, behavioural neuroscientist and advanced leadership mentor (Baby Boomer) 'A reminder that it is always useful to understand other points of view.' -Diane Simpson, consultant profiler, writer and speaker (Silent Generation) 'Thoroughly engaging and well-researched, this book is a fascinating tour of the ages.' -Graham Jones, programme director for undergraduate business degrees, University of Buckingham (Baby Boomer) 'If knowledge is power, then this book will supercharge your communication and connection with people older and younger than yourself.' -Graeme Codrington, lead researcher at TomorrowToday Futures Institute and author of Mind the Gap (Gen X) 'A timely and practical guide for anyone navigating the multigenerational realities of today’s workplace.' -Justine James, partner at Prophet and founder of talentsmoothie (Gen X) 'A thoughtful read with a fresh perspective on generational differences in the workplace.' -Kristine Long, digital leader, global technology company (Millenial) 'A masterclass in bridging the generation gap.' -Adam Pickles, head of marketing (Millennial) 'Generational insights, brilliantly explained.' -Tom Penketh , local councillor (Gen Z) 'A nuanced and enlightening read about  the realities of a multi-generational work force.'  -Sophie Abraham, law student (Gen Z)

Author Information

Alastair Greener is a communications consultant specialising in generational communication. Through his engaging talks and consultancy, he empowers businesses to create cohesive, productive teams while fostering stronger business relationships through effective communication across generations.  A former TV presenter,  Alastair is the founder of Present Yourself, which helps organisations communicate more effectively on screen, on stage or online. He is a Fellow of the Professional Speaking Association and has served on the board for three years, becoming the National President in 2025.

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