Overview
Jane has dedicated her life's work to a cause that matters. But something isn't working, and Jane is having a hard time getting people to support the great work her organization does. They don't seem to notice or care. So what? they say. It's frustrating because there's so much Jane wants to achieve, but she simply doesn't have the resources. And then Jane read a new book by master storyteller Lisa Gerber, and learned how to tell a compelling story. She learned to tell the right story at the right time to the right people. And in doing so, Jane uncovered beautiful stories that unlocked her audience's attention - and their wallets. Now, instead of asking, Who are you? they say, What do you need? Jane went from So what? to So funded! And so can you.
Full Product Details
Author: Lisa Gerber
Publisher: Big Leap Creative, LLC
Imprint: Big Leap Creative, LLC
Dimensions:
Width: 15.20cm
, Height: 0.80cm
, Length: 22.90cm
Weight: 0.209kg
ISBN: 9798985138504
Pages: 150
Publication Date: 10 November 2021
Audience:
General/trade
,
General
Format: Paperback
Publisher's Status: Active
Availability: Available To Order
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Reviews
When you write a book about storytelling, you'd better be a good storyteller. And Lisa Gerber is most definitely that. The reader learns not only from the process she describes, but also from the example she sets. Yet this book takes you beyond telling a good story to making sure you have a good story to tell. Every mission-driven leader has witnessed moments of impact and transformation - Lisa's work helps us to weave those golden threads into a coherent tapestry that will be both useful and beautiful. And like any fine storyteller, Lisa gives her readers a glimpse of who she is at her core, which leaves us wanting more. The good news is, there's more to be had when you work with her. Lisa's book is an example of a dynamic she describes within it: I finally stood out by showing up as me - and people loved it. Dr. Rebecca Sutherns, collaborative strategist and adaptability expert, CEO of Sage Solutions, author of Nimble: Off script but still on track (2019) and Sightline: Strategic plans that gather momentum not dust (2020)
Author Information
Lisa Gerber believes we can all make the world a better place - one story at a time. To that end, she advises purpose-driven leaders on how to make their idea of change happen through effective storytelling and communication. Her training and coaching programs are designed to help organizations get noticed, shift perception, and get funded.
