Overview

From Inspiration to Income: A Comprehensive Guide to Selling Art is the ultimate resource for managing your art business while remaining true to your artistic calling. You'll learn straightforward methods to create better work, identify a loyal client base, and secure a reliable income from selling your art. Abby McClure, an oil painter and mentor to other artists, will tell you precisely how she has sold over nine hundred paintings (and counting) throughout her thirty-five-year career. Get insider tips, techniques, and sound advice from a knowledgeable professional-strategically designed to help you sell more work. Though painting is the main focus, this wisdom could easily transfer to other mediums, such as photography, printmaking, ceramics, jewelry making, crafts, metal art, and woodworking. It could also benefit galleries, art dealers, teachers, and coaches. Gain valuable insights on: Why people buy art The ""golden keys"" to selling art Creating high-quality work that will sell Framing, presenting, and pricing your work Client relationships and how to build long-lasting connections Shows, commissions, passive income, brand-building, and much more! In addition to sales and business techniques, enjoy creative explorations of color, plein air painting, technical and production methods, self-development, and other inspiring subjects. Packed with valuable insights and simple, actionable steps (shared in a down-to-earth, relatable way), this is a must-read book for all who desire to turn inspiration into income.

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Abby McClure is an oil painter from West Chester, PA. Upon graduation from Westtown School in 1988, instead of traditional art college, she immersed herself within the art community of Chadds Ford, PA, the home of the Brandywine painting tradition. A friendship with local painter and Wyeth model Jimmy Lynch is what inspired Abby to pursue art as a career. Plein air painting in the surrounding fields with Lynch led to visits and artistic guidance at Andrew Wyeth's studio and home. The Brandywine River Museum exhibited Abby's work in 1989 after she collaborated with Lynch on a series of pen and ink drawings. In 2005 Abby was awarded a scholarship through the Natalie A. W. Leaf Charitable Trust to study classical realist painting. Abby has shown her work extensively throughout and beyond the greater Brandywine, PA region. Abby particularly enjoys playing the principal role in her art business, client relations, sales, and marketing. To date she has sold over 900 paintings to national collectors with the majority of sales through her own gallery/studio, social media, and website. Abby is known for her serene twilight and nocturne landscapes and more recently her plein air work. She paints in oil on Belgian linen and birch panels.

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