From customer to user: - crack the most significant challenge in business
Author:   Jacob Johansen
Publisher:   Turbine
ISBN:  

9788740673852


Pages:   276
Publication Date:   04 June 2021
Format:   Paperback
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Our Price $46.65 Quantity:  
Add to Cart

Share |

From customer to user: - crack the most significant challenge in business


Add your own review!

Overview

This book will enable you to crack the most significant challenge in business: applying and maintaining a constant outside-in perspective. Stop focusing on customers and expand your worldview to users. All you have to do is fulfil the needs of users. Following user needs creates a new compass for your business to navigate by. Based in Shanghai, Jacob Johansen facilitates the transformation of brands and organizations. This book builds on his experiences remaking some of the world's most influential companies. In From Customer to User, he shares his provoking and groundbreaking principles for the business organizations of the future.

Full Product Details

Author:   Jacob Johansen
Publisher:   Turbine
Imprint:   Turbine
Dimensions:   Width: 14.00cm , Height: 1.50cm , Length: 21.60cm
Weight:   0.322kg
ISBN:  

9788740673852


ISBN 10:   8740673855
Pages:   276
Publication Date:   04 June 2021
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Table of Contents

Reviews

Author Information

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions
Latest Reading Guide

MRG2025CC

 

Shopping Cart
Your cart is empty
 Shopping cart
Mailing List

 

Sign up now