From Assets to Profits: Competing for IP Value & Return
Author:   Bruce Berman
Publisher:   John Wiley & Sons
ISBN:  

9786611836948


Pages:   322
Publication Date:   01 January 2009
Format:   Electronic book text
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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From Assets to Profits: Competing for IP Value & Return


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Overview

Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits: Competing for IP Value and Return provides a real-world look at patents, copyrights, and trademarks, how intellectual property assets work and the subtle and not-so-subtle ways in which they are used for competitive advantage. Authoritative and insightful, From Assets to Profits reveals the most relevant ways to generate return on innovation, with advice and essential guidance from battle tested IP pros.

Full Product Details

Author:   Bruce Berman
Publisher:   John Wiley & Sons
Imprint:   John Wiley & Sons
ISBN:  

9786611836948


ISBN 10:   6611836942
Pages:   322
Publication Date:   01 January 2009
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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