From an Idea to Nike: How Marketing Made Nike a Global Success

Author:   Lowey Bundy Sichol
Publisher:   Houghton Mifflin Harcourt Publishing Company
ISBN:  

9781328453631


Pages:   128
Publication Date:   01 March 2019
Recommended Age:   From 6 to 10 years
Format:   Paperback
Availability:   Available To Order   Availability explained
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From an Idea to Nike: How Marketing Made Nike a Global Success


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Author:   Lowey Bundy Sichol
Publisher:   Houghton Mifflin Harcourt Publishing Company
Imprint:   HMH Books for Young Readers
Dimensions:   Width: 13.50cm , Height: 0.80cm , Length: 19.30cm
ISBN:  

9781328453631


ISBN 10:   1328453634
Pages:   128
Publication Date:   01 March 2019
Recommended Age:   From 6 to 10 years
Audience:   Children/juvenile ,  Children's (6-12)
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Readers will enjoy the details about athletes such as Michael Jordan, Tiger Woods, and Lance Armstrong and strategies behind their endorsement deals....Quotes and 'fun facts' add interest. -School Library Journal


"""Readers will enjoy the details about athletes such as Michael Jordan, Tiger Woods, and Lance Armstrong and strategies behind their endorsement deals....Quotes and 'fun facts' add interest.""-School Library Journal --"


Readers will enjoy the details about athletes such as Michael Jordan, Tiger Woods, and Lance Armstrong and strategies behind their endorsement deals....Quotes and 'fun facts' add interest. -School Library Journal --


Author Information

Lowey Bundy Sichol is an author and founder of Case Marketing, a specialized writing firm. She coauthored Best Practice Cases in Branding (Pearson, 2015) with Kevin Lane Keller, E. B. Osborn Professor of Marketing at Dartmouth. Lowey lives in Illinois with her husband, three children, and two very energetic dogs. www.loweysichol.com

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