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OverviewFull Product DetailsAuthor: Conrad Lashley , Alison MorrisonPublisher: Taylor & Francis Ltd Imprint: Routledge Weight: 0.453kg ISBN: 9781138148734ISBN 10: 1138148733 Pages: 296 Publication Date: 01 September 2016 Audience: Professional and scholarly , College/higher education , Professional & Vocational , Tertiary & Higher Education Format: Hardback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsFranchising organization and debates - introduction; History and development; Franchising research: a failed literature?; Entrepreneurs or intrapreneurs?; Empowered franchisees?; Financial fundamentals; Catering; Hotels; Licensed Retail; Travel, trade and transport; The case of McDonald's Restaurants LimitedReviewsAuthor InformationConrad Lashley, Alison Morrison Tab Content 6Author Website:Countries AvailableAll regions |
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