Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits
Author:   Cfe Lonnie Helgerson
Publisher:   Helgerson Franchise Group
ISBN:  

9780985181000


Pages:   192
Publication Date:   10 May 2012
Format:   Hardback
Availability:   Available To Order   Availability explained
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Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits


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Overview

"Five Pennies is ""THE FIELD MANUAL"" for Building and Growing a Franchise Brand With the Right Mindset and Tools! This Book Contains over 120 Tools to Build, Grow and Manage a National Franchise Brand! Featuring Examples of 20 ""Best of Class"" Franchise Brands to learn from - and 10 ""Mega-Wreck"" stories to avoid! Learn About: - Creating and Growing Sustainable Unit Profitability - Managing Franchise System Relations - Staying Ahead of Your Growth Rate - Enhancing System Profits With Continued Education - Turning Your System Into a ""Best Practices"" Machine - How to Recruit Franchise Buyer 2.0 and Maximizing Their Results - Structuring Layered Franchise Support and Marketing - Developing Macro-Level Programs for System Growth - Utilizing Technology to Grow and Manage a Brand - Resource Management for a Growing System"

Full Product Details

Author:   Cfe Lonnie Helgerson
Publisher:   Helgerson Franchise Group
Imprint:   Helgerson Franchise Group
Dimensions:   Width: 15.20cm , Height: 1.40cm , Length: 22.90cm
Weight:   0.440kg
ISBN:  

9780985181000


ISBN 10:   0985181001
Pages:   192
Publication Date:   10 May 2012
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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