Overview

Breaking into the world of independent filmmaking is one thing getting your film seen is another. In this essential guide, you'll discover how to navigate the often overlooked, yet critical, aspects of marketing and distribution, ensuring your project reaches the audience it deserves. From crafting an effective publicity campaign on a tight budget to understanding the evolving digital landscape of VOD platforms, this book is packed with real-world insights and practical advice. Learn the importance of securing optimal cinema support, leveraging festival circuits strategically and mastering the art of audience engagement in a competitive market. Featuring expert interviews with filmmakers and industry professionals, Film Marketing & Distribution: An Independent Filmmaker's Guide offers a candid look at the challenges and opportunities awaiting independent filmmakers. Whether you're releasing your first feature or your third, fourth or fifth, this guide provides you with the tools to stand out in a crowded industry. If you've poured your heart into making your film, this is the book that will help you get it seen. 'An indispensable guide for anyone beginning or furthering their expertise inthe highly skilled craft of identifying, understanding and communicating withyour audience through the media' Chris Bird, MD of Amazon Prime Video 'This exhaustive book is film marketing 101. A must-read' Rob Wilkerson, former CEO of Target Media 'An invaluable resource for independent filmmakers looking to get their work seen in a market that's more crowded - and more unpredictable - than ever' Eddie Cunningham, President at Studio Distribution Services 'An invaluable peak behind the curtain at the business of getting films seen. A definitive guide on the process from finished film to getting ""bums on seats""' Zak Brilliant, Head of Sales & Distribution at Met Film Group

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9780857306128

Table of Contents

Reviews

An indispensable guide for anyone beginning or furthering their expertise inthe highly skilled craft of identifying, understanding and communicating withyour audience through the media -- Chris Bird, MD of Amazon Prime Video An invaluable resource for independent filmmakers looking to get their work seen in a market that's more crowded - and more unpredictable - than ever -- Eddie Cunningham, President at Studio Distribution Services, Universal Pictures and WarnerMedia Sadler brings us his very personal and digestible experience of the film marketing world - with practical primary source anecdotes and examples that are a great insight into the mysteries of film marketing! -- Sol Papadopoulos, Producer at Hurricane Films An invaluable peak behind the curtain at the business of getting films seen. This book is a definitive guide on the process from finished film to getting ""bums on seats"" on opening night -- Zak Brilliant, Head of Sales and Distribution at Met Film Group This exhaustive book is film marketing 101. A must-read for any filmmaker -- Rob Wilkerson, former CEO of the UK�s leading entertainment media agency, Target Media

An invaluable resource for independent filmmakers looking to get their work seen in a market that's more crowded - and more unpredictable - than ever -- Eddie Cunningham, President at Studio Distribution Services, Universal Pictures and WarnerMedia Sadler brings us his very personal and digestible experience of the film marketing world - with practical primary source anecdotes and examples that are a great insight into the mysteries of film marketing! -- Sol Papadopoulos, Producer at Hurricane Films An invaluable peak behind the curtain at the business of getting films seen. This book is a definitive guide on the process from finished film to getting ""bums on seats"" on opening night -- Zak Brilliant, Head of Sales and Distribution at Met Film Group This exhaustive book is film marketing 101. A must-read for any filmmaker -- Rob Wilkerson, former CEO of the UK�s leading entertainment media agency, Target Media

Author Information

Jonathan Sadler has been marketing filmed entertainment content since 1999, first at Universal Pictures as a senior product manager, before spending over 5 years at Momentum Pictures as home entertainment marketing director. He has since headed up marketing & PR at Revolver Entertainment, Warner Music International and Arrow Films, as well as spending 2 years within creative agencies serving the entertainment industry. Sadler has launched or worked on the re-release of iconic films such as Amelie, American Beauty, The Mummy, Lost in Translation, Cinema Paradiso, Heathers, Anuvahood, Edie, The Hunt, Donnie Darko and Love is All You Need and on the TV side, The Killing, The Bridge, Narcos, Gomorrah and CSI. He lives in Hertfordshire.

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