Overview

Do you have a great product or content but have no idea how to get customers? Would you like to get started with Facebook Marketing? With over 2.07 billion monthly active users, it is a no brainer that Facebook advertising provides an advertiser with a humongous outreach opportunity. It has certain unique advantages over other forms of advertising that makes Facebook advertising a must-have in any savvy advertiser's scheme of things. This may come as a surprise to many who think that online advertising begins and ends with Google. To them Facebook is merely a social media platform where you catch up with high school classmates and check out what your ex-flame is up to! But the fact is that savvy marketers and advertisers are increasingly taking to Facebook advertising to market their products and services. The fact that Facebook earned a gargantuan $26 billion advertising revenue in 2017 is ample testimony. The benefits that accrue from Facebook advertising are quite significant and it is in a marketer's best interest to be fully conversant with them.

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9781922300577

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"""This book starts off with a great intro on why advertising on Facebook is so imperative to the success of your business. The explanation of the why, what, and how-tos, is laid out in a comprehensive format. The author goes into why utilizing FB is so important in growing your business, what type of advertising this is and how it differs from others, and how to go about creating your own advertising campaign."" - ReadDeal"

This book starts off with a great intro on why advertising on Facebook is so imperative to the success of your business. The explanation of the why, what, and how-tos, is laid out in a comprehensive format. The author goes into why utilizing FB is so important in growing your business, what type of advertising this is and how it differs from others, and how to go about creating your own advertising campaign. - ReadDeal

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