Eye Tracking the User Experience: A Practical Guide to Research
Author:   Aga Bojko
Publisher:   Rosenfeld Media
ISBN:  

9781933820101


Pages:   320
Publication Date:   15 November 2013
Format:   Paperback
Availability:   Available To Order   Availability explained
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Eye Tracking the User Experience: A Practical Guide to Research


Overview

Eye tracking is a widely used research method, but there are many questions and misconceptions about how to effectively apply it. Eye Tracking the User Experience-the first how-to book about eye tracking for UX practitioners--offers step-by-step advice on how to plan, prepare, and conduct eye tracking studies; how to analyze and interpret eye movement data; and how to successfully communicate eye tracking findings.

Full Product Details

Author:   Aga Bojko
Publisher:   Rosenfeld Media
Imprint:   Rosenfeld Media
Dimensions:   Width: 15.20cm , Height: 1.80cm , Length: 22.60cm
Weight:   0.590kg
ISBN:  

9781933820101


ISBN 10:   1933820101
Pages:   320
Publication Date:   15 November 2013
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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