Export Information Use. International Marketing Review, Volume 21, Issue 1.
Author:   Professor Adamantios Diamantopoulos (University of Vienna) ,  Professor Adamantios Diamantopoulos (University of Vienna)
Publisher:   Emerald Group Publishing
ISBN:  

9781280511257


Pages:   111
Publication Date:   01 January 2003
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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Export Information Use. International Marketing Review, Volume 21, Issue 1.


Overview

This e-book contains several papers - the first presents new empirical research into the different patterns of use of export information in an international study - Austria, Germany, NZ, UK and US. The second paper looks at the use of export marketing information in SMEs. The third paper focuses on the symbolic use of export information and the last on the links between organizational knowledge and export information use with firm export performance

Full Product Details

Author:   Professor Adamantios Diamantopoulos (University of Vienna) ,  Professor Adamantios Diamantopoulos (University of Vienna)
Publisher:   Emerald Group Publishing
Imprint:   Emerald Group Publishing
ISBN:  

9781280511257


ISBN 10:   1280511257
Pages:   111
Publication Date:   01 January 2003
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Table of Contents

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Author Information

Tab Content 6

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NOV RG 20252

 

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