Executive's Guide to E-Business: From Tactics to Strategy
Author:   Martin V. Deise ,  Conrad Nowikow ,  Patrick King ,  Amy Wright
Publisher:   John Wiley & Sons Inc
ISBN:  

9780471376392


Pages:   304
Publication Date:   14 June 2000
Format:   Hardback
Availability:   Out of stock   Availability explained


Our Price $105.47 Quantity:  
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Executive's Guide to E-Business: From Tactics to Strategy


Overview

Full Product Details

Author:   Martin V. Deise ,  Conrad Nowikow ,  Patrick King ,  Amy Wright
Publisher:   John Wiley & Sons Inc
Imprint:   John Wiley & Sons Inc
Dimensions:   Width: 16.50cm , Height: 2.70cm , Length: 24.10cm
Weight:   0.612kg
ISBN:  

9780471376392


ISBN 10:   0471376396
Pages:   304
Publication Date:   14 June 2000
Audience:   College/higher education ,  Professional and scholarly ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Out of Print
Availability:   Out of stock   Availability explained

Table of Contents

Reviews

A book considering the impact of e-commerce on businesses and their performance. It explains how to develop new relationships with customers, distributors, resellers/retailers, suppliers, logistics providers and business partners through e-commerce. There is also discussion of what may inhibit the growth of e-commerce, as well as tailored strategies for industries such as consumer products, entertainment, media communications, financial services, the public sector, petroleum and utilities. (Kirkus UK)


Author Information

MARTIN V. DEISE, CONRAD NOWIKOW, PATRICK KING, and AMY WRIGHT are founding members of PricewaterhouseCoopers' E-Business Central Team and have worked together for several years to help build that organization's e-business strategy, capabilities, service offerings, and leading-edge thought.

Tab Content 6

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