Evaluating Public Relations: A Best Practice Guide to Public Relations Planning, Research and Evaluation. PR in Practice.

Author:   Paul Noble ,  Tom Watson
Publisher:   Kogan Page
ISBN:  

9786611091828


Pages:   256
Publication Date:   01 October 2007
Format:   Electronic book text
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Evaluating Public Relations: A Best Practice Guide to Public Relations Planning, Research and Evaluation. PR in Practice.


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Overview

Evaluating Public Relations, now published with the CIPR to discuss a diverse range of evaluation methods and strategies, illustrated throughout with many award winning case studies and interviews. book allows practitioners to more closely monitor and evaluate their campaigns and helps them develop more robust campaign strategies.

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Author:   Paul Noble ,  Tom Watson
Publisher:   Kogan Page
Imprint:   Kogan Page
ISBN:  

9786611091828


ISBN 10:   6611091823
Pages:   256
Publication Date:   01 October 2007
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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