Overview

Full Product Details

Author:   Rosie Burbidge
Publisher:   Edward Elgar Publishing Ltd
Imprint:   Edward Elgar Publishing Ltd
ISBN:  

9781788113007

ISBN 10:   1788113004
Pages:   448
Publication Date:   22 February 2019
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   To order  
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.

Table of Contents

Contents: Preface PART 1 Setting the scene 1. What is fashion law? 2. What is European law? PART II Before you tell anyone about your new product or idea 3. Trade marks and your brand 4. Copyright and your creative works 5. Image rights 6. Designs 7. Other important rights PART III Getting your business started 8. Before you incorporate your company 9. Before you enter into your first contract 10. Before you get anyone new involved 11. Before signing an agency or distribution agreement 12. Before you post anything online 13. Raiding the fashion archive 14. Before you collect any personal data 15. Before you sign a lease 16. Before your first ad campaign 17. Before launching your e-commerce site PART IV The big issues 18. Franchising 19. Resolving disputes 20. If someone copies you 21. If you are sued 22. Taxation and logistics 23. Selling up 24. Combating counterfeits 25. Managing the supply chain 26. What's next? Index

Reviews

`Rosie Burbidge's European Fashion Law is a joy to read. The book manages to achieve the impossible: technical precision, consideration of several key areas, and an informative and humorous tone. Irrespective of their professional background, readers will find this work a fantastic companion for their exploration of the increasingly complex world of fashion law: it's a must-have!' -- Eleonora Rosati, University of Southampton, UK

Author Information

Rosie Burbidge, Partner, Gunnercooke LLP, London, UK

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