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OverviewBy necessity all Marketing must apply Psychology to prospects. What makes people 'tick' or buy products? What is the process of buying as a Consumer or just as a Customer? All these are covered in simplified detail in this Book 7 of the 1O-part series. Full Product DetailsAuthor: Norman Clark, PH. (Open University, UK)Publisher: Createspace Independent Publishing Platform Imprint: Createspace Independent Publishing Platform Volume: 7 Dimensions: Width: 15.20cm , Height: 0.30cm , Length: 22.90cm Weight: 0.095kg ISBN: 9781505643862ISBN 10: 1505643864 Pages: 62 Publication Date: 19 December 2014 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Available To Order ![]() We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationNorman Clark is a long-term Marketing & Advertising professional. He was also former Professor of Marketing with United Business Institutes, and European Business Schools in Brussels. His Courses have been delivered far and wide and these books are drawn from his BBA and MBA Courses and Seminars. Tab Content 6Author Website:Countries AvailableAll regions |