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OverviewThe use of Direct Marketing is increasing with the pace of Technology, this book 5 (of 10) covers both terminologies and operational practices to ensure maximum benefits from all activities. Full Product DetailsAuthor: Norman Clark, PH. (Open University, UK)Publisher: Createspace Independent Publishing Platform Imprint: Createspace Independent Publishing Platform Volume: 5 Dimensions: Width: 15.20cm , Height: 0.20cm , Length: 22.90cm Weight: 0.068kg ISBN: 9781505625950ISBN 10: 1505625955 Pages: 40 Publication Date: 18 December 2014 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Available To Order ![]() We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationNorman is a long-term Marketing professional and Lecturer in Marketing subjects. He was former Professor of Marketing with UBI and EBS in Brussels and was also Partner with Lintas Advertising in Lintas-Clark Direct & Promo in Budapest. Tab Content 6Author Website:Countries AvailableAll regions |