Overview

This book explores the managerial dimensions of esports, one of the most rapidly emerging phenomena of the digital age, from both academic and professional perspectives. Esports is not merely about playing games; it represents a dynamic and multilayered ecosystem encompassing leadership, talent management, finance, event organization, marketing, and ethics. Esports Management analyzes current developments in the industry and examines in detail the relationships among professional teams, organizations, tournament organizers, sponsors, and audiences. Orçun Keçeci’s book serves as a comprehensive reference for academics, sports managers, aspiring professionals, and students aiming to better understand the field. Each chapter is supported by both theoretical frameworks and real-world case studies, offering a deep insight into the present and future of esports. Esports Management is a strategic guide for anyone aiming to professionalize in the esports domain and sheds light on the key components necessary for sustainable success in this fast-evolving industry.

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9781680533781

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Author Information

Born in 1988 in Türkiye, Dr. Orçun Keçeci completed his undergraduate and graduate studies in Sports Management at Ege University. He earned his Ph.D. in Sports Management and Recreation at Anadolu University, with a dissertation focused on leadership in esports. He currently serves as a faculty member in the Department of Recreation Management at Osmaniye Korkut Ata University, a public university in Turkey. Dr. Keçeci has published scholarly works in the field of esports, with a particular focus on leadership, team dynamics, and organizational structure. In addition to his academic background, Keçeci is a professional esports athlete in the field of simulation racing. He is also a former soccer player and coach. His interdisciplinary work, which bridges traditional and digital sports, enables him to make original contributions both in practice and in theory.

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