Environmental Policies and Strategic Communication in Iran: The Value of Public Opinion Research in Decisionmaking. World Bank Working Paper, Number 132.
Author:   Daniele Calabrese ,  Khalil Kalantari ,  Fabio Santucci ,  Elena Stanghellini
Publisher:   World Bank Group
ISBN:  

9781281191359


Pages:   25
Publication Date:   29 August 2008
Format:   Undefined
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Environmental Policies and Strategic Communication in Iran: The Value of Public Opinion Research in Decisionmaking. World Bank Working Paper, Number 132.


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Overview

Air pollution in Tehran has become a major problem in recent years, due to the geographical position of the town, industries, and traffic. Most private and public vehicles are old and have no emission control systems. The Municipality of Tehran and the Department of Environment have started several actions to reduce pollution, with communication activities being part of their strategy. For better planning, and to make possible the monitoring and evaluation of the communication activities, a baseline study was completed in 2004 using direct interviews of 1,200 Tehran residents. The interviews covered aspects such as experiences, opinions, knowledge, and willingness to act. Use of and trust in several information sources and media were also investigated, in order to select the best communication mix for future activities.

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Author:   Daniele Calabrese ,  Khalil Kalantari ,  Fabio Santucci ,  Elena Stanghellini
Publisher:   World Bank Group
Imprint:   World Bank Group
ISBN:  

9781281191359


ISBN 10:   1281191353
Pages:   25
Publication Date:   29 August 2008
Audience:   General/trade ,  General
Format:   Undefined
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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