Overview

Full Product Details

Author:   Robin Lowe ,  Sue Marriott
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   1.420kg
ISBN:  

9781138423794

ISBN 10:   1138423793
Pages:   472
Publication Date:   03 July 2017
Audience:   College/higher education ,  General/trade ,  Tertiary & Higher Education ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Part 1 Concepts; Chapter 1 What is enterprise and where do we find it?; Chapter 2 What entrepreneurs are like, and what they do; Chapter 3 Innovation and its management; Chapter 4 Learning, decisionmaking-and leadership; Chapter 4a Integrated personal development activity; Part 2 Contexts; Chapter 5 The personal enterprise environment; Chapter 6 The enterprise environment and the entrepreneurial response; Chapter 7 The social, public and not-for-profit context; Chapter 8 Multicultural entrepreneurship; Chapter 8a Integrated personal development activity; Part 3 Commercialization; Chapter 9 Opportunity identification and solution development; Chapter 10 Enterprise planning and risk management; Chapter 11 Getting started: creating the organization, obtaining resources and reaching break-even; Chapter 12 Enterprise strategies and fast growth; Chapter 12a Integrated personal development activity;

Reviews

Author Information

Robin Lowe, Sue Marriott

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions