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Author:   Nandini Gooptu (University of Oxford, UK)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.453kg
ISBN:  

9781138087026

ISBN 10:   1138087025
Pages:   244
Publication Date:   18 May 2017
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Introduction Part 1: Discourses and Narratives of Enterprise Culture 1. ‘We are like this only’: Aspiration, ‘Jugaad’, and Love in Enterprise Culture 2. Fantasies of Transformation: Education, Neoliberal Self-making and Bollywood 3. Creating Enterprising Subjects through Skill Development: The Network State, Network Enterprises and Youth Aspirations in India 4. New Spiritualism and the Micro-politics of Self-making in India’s Enterprise CulturePart 2: Embedding Enterprise Culture in Society 5. Shrink Wrapped Souls: Managing the Self in India’s New Economy 6. The Embodiment of Professionalism: Personality Development Programmes in New Delhi 7. Motivating Madhu: India’s SEZs and the Spirit of Enterprise 8. Reality T.V. in India and the Making of an Enterprising Housewife Part 3: Contestations and Contradictions of Enterprise Culture 9. Aspirational Regimes: Parental Educational Practice and the New Indian Youth Discourse 10. Youth and the practice of IT enterprise: Narratives of the Knowledge Society and the creation of New Subjectivities amongst Bangalore's IT aspirants 11. The Fractured Spaces of Entrepreneurialism in Post-Liberalization India 12. Margins and Mindsets: Enterprise, Opportunity and Exclusion in a Market Town in Madhya Pradesh

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Author Information

Nandini Gooptu is a Fellow of St Antony’s College, University of Oxford, UK, and teaches History, Politics and Development Studies. Her publications include The Politics of the Urban Poor in Early-Twentieth Century India (2001) and India and the British Empire (co-edited, 2012).

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