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Ros Weadman FPRIA is a multi-award-winning brand communication and reputation strategist with a career spanning more than 35 years across diverse industries. Ros's work focuses on the bigger picture because she believes that brands with vision and purpose, supported by shared core values, have the power to move humanity forward. That's why she's made it her mission to build inspiring brands and enhance reputations through communications that uplift people and aspire for a better future. Ros has empowered dozens of business owners and organisational leaders to articulate what they stand for, communicate their value and transform their brand story, value proposition and communications from dull and detached, to energised and engaging. This has helped them stand apart, resonate more deeply with target audiences and forge a great reputation based on the positive ripple effect of their work.

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