Engaging Diverse College Alumni: The Essential Guide to Fundraising
Author:   Marybeth Gasman (University of Pennsylvania, USA) ,  Nelson Bowman III (Prairie View A&M University, USA)
Publisher:   Taylor & Francis Ltd
ISBN:  

9780415892742


Pages:   176
Publication Date:   05 February 2013
Format:   Hardback
Availability:   In Print   Availability explained
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Engaging Diverse College Alumni: The Essential Guide to Fundraising


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Author:   Marybeth Gasman (University of Pennsylvania, USA) ,  Nelson Bowman III (Prairie View A&M University, USA)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.490kg
ISBN:  

9780415892742


ISBN 10:   0415892740
Pages:   176
Publication Date:   05 February 2013
Audience:   Professional and scholarly ,  College/higher education ,  Professional & Vocational ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

"Acknowledgments Chapter One: Introduction Chapter Two: African American Philanthropy and Alumni: ""Uplifting the Race"" Chapter Three: Asian American and Pacific Islander Philanthropy and Alumni: ""Respect and Prestige"" Chapter Four: Latino Philanthropy and Alumni: ""Elevating Culture and Family"" Chapter Five: Native American Philanthropy and Alumni: ""Community over Individual"" Chapter Six: A Conversation with Advancement Staff at Majority Institutions Chapter Seven: A Conversation with Alumni of Color Chapter Eight: Model Programs for Alumni of Color Chapter Nine: Mistakes to Avoid Best Practices and Concluding Thoughts Strategies at a Glance Appendices References Supplementary Bibliography Index"

Reviews

""This research duo has created another collaborative success, not only adding to the base of new knowledge in the philanthropy field, but also providing a practical how-to guide for putting that information into practice. From in-depth interviews to broad longitudinal surveys, this book explores some of the biggest issues about changing demographics facing development officers today. Gasman and Bowman have not only outlined timely topics associated with fundraising in today’s environment, but they have also presented a full array of tools for addressing them."" Damon Cates, Associate Vice President of Institutional Advancement, University of Chicago


This research duo has created another collaborative success, not only adding to the base of new knowledge in the philanthropy field, but also providing a practical how-to guide for putting that information into practice. From in-depth interviews to broad longitudinal surveys, this book explores some of the biggest issues about changing demographics facing development officers today. Gasman and Bowman have not only outlined timely topics associated with fundraising in today's environment, but they have also presented a full array of tools for addressing them. Damon Cates, Associate Vice President of Institutional Advancement, University of Chicago


Author Information

Marybeth Gasman is Professor of Higher Education in the Graduate School of Education at the University of Pennsylvania, USA. Nelson Bowman III is Executive Director of Development at Prairie View A&M University, USA.

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