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OverviewThis book examines the effective and appropriate integration of project customers in intercultural settings. It first presents the theoretical background and the state of the art in intercultural project stakeholder management. The book then describes the use of qualitative and quantitative (Delphi survey) methods to produce a dataset, and the development of a relational model for customer engagement in intercultural projects based on this dataset. The book can be used to inform future research in the area of international project management, while also serving as a guide for project management practitioners who need to engage culturally diverse users, sponsors and customers. Full Product DetailsAuthor: Patrick LückmannPublisher: Springer Nature Switzerland AG Imprint: Springer Nature Switzerland AG Edition: 1st ed. 2020 Weight: 0.454kg ISBN: 9783030394875ISBN 10: 3030394875 Pages: 263 Publication Date: 28 February 2021 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand ![]() We will order this item for you from a manufactured on demand supplier. Table of ContentsIntroduction to Intercultural Project Customer Engagement.- Theory in Intercultural Project Customer Engagement.-Qualitative Analysis: Intercultural Project Customer Engagement.- Delphi Survey: Intercultural Project Customer Engagement.- Intercultural Project Customer Engagement.ReviewsAuthor InformationPatrick Lückmann is a Professor of Logistics and International Management at FOM University in Dortmund, Germany. His research focusses on intercultural project management, SCM and logistics, lean management and Six Sigma. Prior to embarking on his academic career he gained experience as a consultant and project manager in the field of logistics and supply chain services. Tab Content 6Author Website:Countries AvailableAll regions |