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OverviewThis book describes the technical architecture and components thatcan be integrated in order to provide a comprehensive and robustinfrastructure on which to build successful e-Business. It isessential reading for technical and functional team leaders andstrategists, who analyse the options, limitations and possibilitiesfor new technology and place them alongside the businessrequirements. Whyte intends to broaden the knowledge of specialistsin computing, telecommunications, internet and electronic business.He also introduces the underlying business and technical principalsof e business and how they interrelate to the undergraduates andpostgraduate level at technical business units. * Covers relevant and ever increasingly important issues such assecurity and business data processing. * Bridges the gap between the fundamentals and the broader businessmodels of e-business * Detailed coverage of the functional architectures andtechnology * Includes the technologies and techniques of on-line customerservice, support and maintenance The combination of both strategic and technical information in thistext make it a valuable reference resource for telecommunicationmanagers, e-business project leaders and final year andpostgraduate students in computer science, electrical engineeringand telecommunication courses and technical business units. Full Product DetailsAuthor: W. S. Whyte (University of Leeds, UK)Publisher: John Wiley & Sons Inc Imprint: John Wiley & Sons Inc Dimensions: Width: 15.40cm , Height: 2.60cm , Length: 20.90cm Weight: 0.652kg ISBN: 9780471899419ISBN 10: 0471899410 Pages: 450 Publication Date: 24 May 2001 Audience: College/higher education , Professional and scholarly , Undergraduate , Postgraduate, Research & Scholarly Format: Paperback Publisher's Status: Active Availability: Out of stock The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsDedication. Preface. Introduction to eBusiness. ELECTRONIC RETAILING. The Principles of Electronic Retailing. Retailing Network Technologies. Retail Terminals. The Retail (eCommerce) Server. CREATING eBUSINESS. eBusiness Systems Architecture. Managing eBusiness Knowledge. TRUST, SECURITY AND ELECTRONIC MONEY. Trust. Security. Electronic Money. SERVICE, SUPPLY AND MARKETING. Service and Support. Supply Chain Management. Electronic Marketing. Appendix A: ePeople: Choosing the Team. Appendix B: eBusiness: The Future. Bibliography. Index.Reviews...outlines the many components to consider when building a retail business on-line... (Reference Research Book News, November 2001) *** Rating overall the book is an easy read, and compared with similar books it is good value for money (The Computer Bulletin - BCS, March 2002) ...outlines the many components to consider when building a retail business on-line... (Reference Research Book News, November 2001) Rating overall the book is an easy read, and compared with similar books it is good value for money (The Computer Bulletin - BCS, March 2002) Author InformationW. S. Whyte is the author of Enabling eBusiness: Integrating Technologies, Architectures and Applications, published by Wiley. Tab Content 6Author Website:Countries AvailableAll regions |
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