Overview

Turbulent times create a threat for the survival of organizations while also offering new opportunities. This book uses many examples to demonstrate how an improved strategic management approach, leveraging established management concepts in conjunction with the innovative technology solutions offered by business intelligence, can lead to improved results. The book presents the three main barriers to an effective strategy execution and how they can be overcome. Creating a shared understanding of the strategy on all levels of the organization using a Value ScorecardTM and following the Strategic Alignment ProcessTM enables organizations to measure and monitor performance. The Strategic Alignment Remote ControlTM is presented as the ultimate tool for managers to remain in control of their business. Seven Case Studies from different industries across the globe provide examples how the organizational performance can be improved. They include companies like Daimler, Tetra-Pak, Wurth, Germany's Federal Employment Agency, City of Aix-Les-Bains, and Giesecke & Devrient. Additional examples from organizations like Disney, Marriott, Volkswagen, Avis, FedEx, and Harrahs help to demonstrate how the application of the introduced concepts adds a unique value. Additional details and the free Strategy Execution Effectiveness Survey are available at: www.strategicbusinessintelligence.com

Full Product Details

Author:   Bernd Heesen
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Edition:   2012
Dimensions:   Width: 15.60cm , Height: 1.50cm , Length: 23.40cm
Weight:   0.523kg
ISBN:  

9783642192043

ISBN 10:   3642192041
Pages:   228
Publication Date:   03 January 2012
Audience:   Professional and scholarly ,  Professional & Vocational
Replaced By:   9783662479223
Format:   Hardback
Publisher's Status:   Active
Availability:   Awaiting stock  
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Table of Contents

1 Management Challenges in Dynamic Business Environments. - 2 The Strategic Alignment Process. - 3 Preparation for Strategy Execution. - 4 Strategy Execution. - 5 Outlook. - 6 Case Studies. - Index. - Notes. - Bibliography. - Glossary. - About the Authors.

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