Overview

This book examines the uneven economy in Asia, showing how the pace of economic transformation affects prosperity and the emerging middle class. Using the Lewis turning point and the long run cycle of the rise and fall of nations as a framework, it demonstrates how demographic trends, digitization rates and consumer preferences creates business opportunities in a disruptive and uncertain world. This includes moves toward promoting Eurasian integration, restructuring of state-owned enterprises, green economy, and the digital economies – ecommerce, fintech and sharing economy. Vanity capital, longevity and leisure economies are also discussed. The author explains what drives creative disruption, technical innovation and their effect on manufacturing, consumers, businesses, and sustainability. It is essential reading for students, academics, executives, and business persons wanting in-depth coverage of the economic landscape in Asia. 

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9783319865119

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`Economic Transformation and Business Opportunities in Asia', published by Palgrave Macmillan, may shed light on the future of Asian economies, including that of Thailand, amid rapid digitisation and other major trends. The book by Dr Pongsak Hoontrakul, a retired academic, attempts to link economic-development theories with investment and business strategies and offers practical case studies. (The Nation, nationmultimedia.com, September, 2017)

“‘Economic Transformation and Business Opportunities in Asia’, published by Palgrave Macmillan, may shed light on the future of Asian economies, including that of Thailand, amid rapid digitisation and other major trends. The book by Dr Pongsak Hoontrakul, a retired academic, attempts to link economic-development theories with investment and business strategies and offers practical case studies.” (The Nation, nationmultimedia.com, September, 2017)

Author Information

Pongsak Hoontrakul serves as Member of International Advisory Council of the Schulich School of Business, York University, Toronto, Canada and a member of International Advisory Board of International Association of Deposit Insurance, Basel, Switzerland.  He is co-editor of The Global Rise of Asian Transformation: Trends and Developments in Economic Growth Dynamics. 

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