Overview

After the very successful ECC-Book on ""E-conomy"" this new report of the European Communication Council (ECC) analyzes from various perspectives the profound societal and economical change of the media economy, initiated by digitalization and networking. Against the background of the current media history, it highlights for example the role of the Internet hype as a pathfinder in a modified media society. The key question is concerned with how the medial future will be like. The report examines effects and new perspectives in the area of economy, society, and politics. The aspects of behavior, business models, legal and regulation questions, self-conception of society and media economy are mooted by international authors to enhance the reader's understanding of the medial future and to disclose options for action.

Full Product Details

Author:   Axel Zerdick ,  Klaus Schrape ,  Jean-Claude Burgelmann ,  Roger Silverstone
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Edition:   Softcover reprint of hardcover 1st ed. 2005
Dimensions:   Width: 19.30cm , Height: 2.20cm , Length: 24.20cm
Weight:   1.020kg
ISBN:  

9783642062100

ISBN 10:   3642062105
Pages:   402
Publication Date:   21 October 2010
Audience:   Professional and scholarly ,  Professional and scholarly ,  Professional & Vocational ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Out of stock  
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