e-Marketing in Sport
Author:   Allan Edwards (Griffith University, Australia) ,  Simon Chadwick (Centre for Sports Business, Salford University Manchester, Manchester, UK)
Publisher:   Taylor & Francis Ltd
ISBN:  

9780415577090


Pages:   288
Publication Date:   01 January 2021
Format:   Hardback
Availability:   Awaiting stock   Availability explained


Our Price $396.00 Quantity:  
Pre-Order

Share |

e-Marketing in Sport


Add your own review!

Overview

Full Product Details

Author:   Allan Edwards (Griffith University, Australia) ,  Simon Chadwick (Centre for Sports Business, Salford University Manchester, Manchester, UK)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
ISBN:  

9780415577090


ISBN 10:   0415577098
Pages:   288
Publication Date:   01 January 2021
Audience:   College/higher education ,  Postgraduate, Research & Scholarly ,  Undergraduate
Format:   Hardback
Publisher's Status:   Forthcoming
Availability:   Awaiting stock   Availability explained

Table of Contents

1. E-Marketing and E-Sport Marketing 2. E-Sport Marketing Mix 3. E-Sport Marketing Revenue Models 4. E-Sport Customers 5. E-Web 6. E-Social Networking 7. E-Tools 8. E-CRM 9. E-Loyalty 10. E-Sport Marketing Planning 11. E-Security and Ethics 12. E-Sport Marketing Future

Reviews

Author Information

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions
Latest Reading Guide

MRG2025CC

 

Shopping Cart
Your cart is empty
 Shopping cart
Mailing List

 

Sign up now