e-Marketing: Applications of Information Technology and the Internet within Marketing

Author:   Cor Molenaar (Erasmus University, the Netherlands)
Publisher:   Taylor & Francis Ltd
ISBN:  

9780415677288


Pages:   238
Publication Date:   20 October 2011
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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e-Marketing: Applications of Information Technology and the Internet within Marketing


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Full Product Details

Author:   Cor Molenaar (Erasmus University, the Netherlands)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Dimensions:   Width: 17.40cm , Height: 1.50cm , Length: 24.60cm
Weight:   0.476kg
ISBN:  

9780415677288


ISBN 10:   0415677289
Pages:   238
Publication Date:   20 October 2011
Audience:   College/higher education ,  Tertiary & Higher Education ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Author Information

Cor Molenaar is Professor of e-Marketing and Distance Selling at Rotterdam School of Management (Erasmus University, The Netherlands) and is the founder and director of eXQuo Consultancy.

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Latest Reading Guide

NOV RG 20252

 

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