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OverviewThis comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field. Full Product DetailsAuthor: Kenneth C. Laudon , Carol Guercio TraverPublisher: Pearson Education (US) Imprint: Pearson Edition: 8th edition Dimensions: Width: 20.30cm , Height: 3.60cm , Length: 25.40cm Weight: 1.570kg ISBN: 9780138018818ISBN 10: 0138018812 Pages: 912 Publication Date: 01 January 2012 Audience: College/higher education , Undergraduate Replaced By: 9780132730358 Format: Hardback Publisher's Status: Out of Print Availability: Awaiting stock Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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