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OverviewThis new book provides support and advice to enable you to embrace and lead change that will drive your firm's competitiveness, efficiency, profitability and future success. It will help you to develop a strategic plan for your firm, backed by a series of tangible tactical supporting projects, initiatives and actions which will result in a more successful, sustainable and profitable modern law firm. The book introduces the idea of considering all the activities of the firm through the Client Lens (R) - in other words, seeing every aspect of its work from the client's point of view. Using a new model, it breaks down the activities of your firm into four key stages based on the journey your clients make when they buy a legal service from you, and two key areas of support: * Attracting - how to acquire potential customers, both individuals and businesses * Convincing - how to convert people or businesses into customers * Delivering - how to implement efficient and optimal processes for the delivery of legal services * Keeping - how to create customer loyalty and maximise future value * Managing - how to run the firm as an efficient and well-managed business * Technology - the opportunities to be gained from applying integrated, end-to-end technology. Useful case studies and expert contributors provide real examples of the book's themes and specific ideas in practice. Full Product DetailsAuthor: Eddie Ross , Sally HoldwayPublisher: The Law Society Imprint: The Law Society ISBN: 9781784460846ISBN 10: 1784460842 Pages: 160 Publication Date: 28 April 2017 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In Print ![]() This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of Contents1 How to use this book; 2. The client journey model; 3. Brand, clients and technology; 4. Attracting clients; 5. Convincing clients; 6. Delivering services; 7. Keeping clients; 8. Managing your firm; 9. The end-to-end IT opportunity; 10. Change is hard, but the future is bright.ReviewsAuthor InformationEddie Ross is an experienced business leader, strategist, and specialist in organisational change. He has held a number of senior multinational leadership and consultancy roles and he was CEO of QualitySolicitors from 2014 to 2016, where he developed his ideas about the great opportunity for law firms ready to think differently. Sally Holdway is a qualified solicitor and her previous roles include director of change programmes at a top 5 UK conveyancing firm, and head of innovation for QualitySolicitors. She has also spent seven years working in high street law firms which gives her an in-depth understanding of the challenges and opportunities faced by the profession. Tab Content 6Author Website:Countries AvailableAll regions |