Digital Video Recorders: DVRs Changing TV and Advertising Forever
Author:   Jimmy Schaeffler
Publisher:   Taylor & Francis Ltd
ISBN:  

9780240811161


Pages:   310
Publication Date:   23 March 2009
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Digital Video Recorders: DVRs Changing TV and Advertising Forever


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Full Product Details

Author:   Jimmy Schaeffler
Publisher:   Taylor & Francis Ltd
Imprint:   Focal Press
Dimensions:   Width: 15.20cm , Height: 1.90cm , Length: 22.90cm
Weight:   0.570kg
ISBN:  

9780240811161


ISBN 10:   024081116
Pages:   310
Publication Date:   23 March 2009
Audience:   Professional and scholarly ,  College/higher education ,  Professional & Vocational ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

1. The Big Picture: An Overview of Digital Video Recorders 2. DVR History and Technology 3. The Business of DVRs 4. DVR Uses and Applications 5. Business Models 6. Business Examples/Case Studies 7. Choosing DVRs For Customers 8. The Future of DVRs Glossary Appendices

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Author Information

Jimmy Schaeffler is chairman/CSO of The Carmel Group, a telecommunications, computer, and media industries consultant located in Carmel-by-the-Sea, CA, since 1995. The company provides consulting services with focused expertise in cable, satellite, wireless and telephony, and such new, advanced services as VOD, DVRs, HDTV, interactive TV and satellite radio. Schaeffler's insights and views are reported in such publications as Investor's Business Daily, Time Magazine, Business Week and The Wall Street Journal. He is also a regular speaker at NAB, NCTA Cable Show, and CES.

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