Overview
The digital world is growing and changing at a rate that can seem overwhelming to those project managers who have to keep up with it to build customer-facing solutions and applications. It's rare for project managers working in this field to be provided with much direction or a process by which to carry out a project, and there has been almost nothing available specific to these types of projects in the literary marketplace. Digital Project Management: The Complete Step-by-Step Guide to a Successful Launch was developed to fill this gap by providing the knowledge, best practices, and proven steps to successfully manage digital projects from end-to-end and was created to be easily adaptable to different project types and technological advances.
Full Product Details
Author: Taylor Olson
Publisher: J Ross Publishing
Imprint: J Ross Publishing
Dimensions:
Width: 15.20cm
, Height: 2.00cm
, Length: 22.90cm
Weight: 0.508kg
ISBN: 9781604271256
ISBN 10: 1604271256
Pages: 272
Publication Date: 30 October 2015
Audience:
Professional and scholarly
,
Professional & Vocational
Format: Hardback
Publisher's Status: Active
Availability: Temporarily unavailable
The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you.
Reviews
Launching 9 different sites across South American wouldn't have been possible without this digital rollout 
 process in place. I strongly recommend it! 
 
 Rafael Eugenio Figueroa, Digital Marketing, General Motors South America -- Rafael Eugenio Figueroa customer
Launching 9 different sites across South American wouldn't have been possible without this digital rollout process in place. I strongly recommend it! -Rafael Eugenio Figueroa, Digital Marketing, General Motors South America; Using this rollout process for complex technical projects has enabled me to break project work into logical and manageable steps from kick-off to launch. Following along with the process ensures that I don't miss critical steps that might otherwise be overlooked, and it provides me a guideline for managing complicated work across functional teams. Projects small and large, local or global, and with varying scope can all greatly benefit from the structure provided by the rollout process presented in this book. -Jennifer Harrison, Digital Project Manager; I now use the rollout process in this book for every single site project I manage. It pretty much ensures success thanks to the straightforward, intuitive instructions. -Megan Reed, Rollout Manager, MRM//McCann; This step-by-step process provides an A to Z reference guide to success for any level digital project manager. -Anne Marie Lambert, Sr. Digital Producer, Leo Burnett Worldwide, Inc.; Olson has written a wonderful book targeted to agency project managers charged with delivering digital projects. It offers a great blend of classic project delivery methodology in an agency-specific context. I'm going to buy copies for everyone on my team. -Kirk Mager, Platform Lead, The Blue Hive
Author Information
Taylor Olson is a certified Project Management Professional (PMP) with more than twenty years of experience in the field. She earned her degree in Telecommunications from Michigan State University, and began her career in automotive marketing and advertising. Ms. Olson has worked for organizations of all sizes and has traveled the world to train and collaborate with global team members, documenting digital project management best practices along the way. Over the past several years, she has been helping to build global websites and applications for Fortune 50 corporations. Taylor currently specializes in using content management systems to produce and maintain global web solutions for large corporations operating in multiple countries and languages. Taylor's speaking engagements, presentations, and consulting prior to the development of this book had been by invitation from organizations in a wide variety of industries. One of her more meaningful and recent invitations was to give a presentation on the original healthcare.gov release and how following the process in this book would have prevented most of the problems associated with that rollout. Taylor is a sought-after speaker and currently travels extensively to share her knowledge and experience at professional associations and events and through webinars and other means to help project managers, and the organizations they serve, achieve successful results.
