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Author:   Tena Crews (University of South Carolina) ,  Karen Bean May (Blinn College, Brenham, Texas)
Publisher:   Cengage Learning, Inc
Imprint:   South Western Educational Publishing
Edition:   4th edition
Dimensions:   Width: 22.00cm , Height: 27.90cm , Length: 2.70cm
Weight:   1.474kg
ISBN:  

9781305661721

ISBN 10:   1305661729
Publication Date:   06 January 2016
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   Available To Order  
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Table of Contents

UNIT I: MEDIA AND THE DIGITAL AGE. 1. Getting Started with Digital Media. 2. Ethical and Legal Issues. UNIT II: DIGITAL IMAGING AND DESIGN. 3. Image Files. 4. Digital Photography. 5. Color in Digital Media. 6. Raster Editing. 7. Vector Editing. UNIT III: PRINT PUBLISHING. 8. Print Type. 9. Print Graphics. 10. Print Design. UNIT IV: AUDIO AND VIDEO PRODUCTION. 11. Audio. 12. Video. UNIT V: WEB PUBLISHING. 13. Web Editing. 14. Web Design. 15. Web Animation. 16. Web Media. 17. Web Standards. UNIT VI: PRESENTATION STRATEGIES. 18. Presentation Planning. 19. Presentation Design. 20. Presentation Effects. 21. Presentation Production. UNIT VII: DIGITAL MEDIA AND THE CHANGING BUSINESS ENVIRONMENT. 22. Electronic Collaboration. 23. Project Development Team. Corporate Capstone. Appendix A: Adobe Certified Expert (ACE) Exam Guide Objectives. Appendix B: ISTE and SCANS Competencies. Appendix C: Certified Internet Webmaster (CIW). Glossary. Index.

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Author Information

Dr. Tena B. Crews is a Professor of Integrated Information Technology (IIT) at the University of South Carolina, Columbia, SC. She is also the Director of Online Learning and Development for the College of Hospitality, Retail and Sport Management at the University of South Carolina (USC). She previously served the Director of Business Education at USC and as an Associate Director of Technology Pedagogy at the Center for Teaching Excellence (CTE). She is the author of the Fundamentals of Insurance adopted by many secondary and post-secondary schools. She has served on numerous executive boards for state, regional, national and international professional organizations. She has won several awards for her teaching and research and continues to teach in both the face-to-face classroom and online. Karen Bean May is an instructor in the Information Management Department at Blinn College, Brenham, Texas. She has taught Business Education at the high school and community college levels for 27 years. Ms. Bean May earned her Bachelor of Business Education degree from the University of Mary Hardin-Baylor in Belton, Texas. She has presented at numerous conferences and has written four curriculum frameworks for Texas high schools. She is a current advisor for Students in Free Enterprise (SIFE) and a past Future Business Leaders of America (FBLA) advisor. Ms. Bean May is also a co-author of Adventure Fitness: A Keyboarding Simulation.

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