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Overview"The phrase ""digital marketing"" did not appear until the late 90s. The advent of the internet and the creation of the Web 1.0 platform ushered in the digital era. In the present day, people use their mobile devices to consume digital media at a rate of 65%. Google Ad Words generates 96% of the company's income, contributing to the digital advertising industry's current valuation of over $200 billion. As the pioneer of digital marketing, social media has attracted an estimated 3.1 billion people worldwide. A $1 billion influencer economy has emerged because of the proliferation of bloggers and Instagram, and it's only going to become bigger. With so many interesting changes and innovations happening in this field, digital marketing is predicted to continue growing in the years to come. This easy-to-understand manual is specially made for both beginners and seniors who want to effectively master Digital Marketing without stress. This comprehensive manual presents all you need to know about Digital Marketing with simple, illustrative, and straightforward terms. Here Is A Preview Of What You Will Learn In This Book: What Is A Digital Ecosystem How Do Online Communities Function? Types Of Digital Ecosystems Principles For A Seamless Digital Ecology What Is Digital Analytics Digital Analytics And Its Advantages For Companies Digital Analytics Tool Examples What Is Digital Branding What Are The Benefits Of Digital Branding? What Is Audience Analysis? Why Is Audience Analysis Important? How To Save Money And Boost Return On Investment(Roi) Where Does Your Data Come From? Understanding Digital Influence And How To Engage The Importance Of Digital Analytics In Digital Marketing What Are The Three Models Of Marketing Analytics? Develop Thorough Profiles Of Clients How To Bring Product Outcomes In Line With What Customers Anticipate What Abilities Are Required For Marketing Analytics? What Is Digital Customer Experience Ways To Enhance The Digital Encounter With Customers? How To Use Chatgpt As A Digital Analyst The Advantages Of Using Chatgpt In Online Advertising Research Advice On How To Get The Most Out Of Chatgpt For Your Online Advertising Campaign How Does Technology Help With Crisis Management? In Times Of Disaster, How Might Technology Be Of Assistance? To Enhance Crisis Management, What Resources Are Required? What Data Strategies Might Help Us Avoid Disasters? How Can You Use Digital Channels To Manage A Crisis In Real-Time How Can You Use Social Media Analytics To Improve Crisis Management How To Do A Digital Product Launch What Is A Digital Marketing Plan What Is A Digital Marketing Report? The Steps To Take While Writing A Report On Digital Marketing The Future Of Digital Marketing The State Of Digital Marketing Going Forward Tips And Tricks" Full Product DetailsAuthor: Alan McDonaldPublisher: Independently Published Imprint: Independently Published Dimensions: Width: 15.20cm , Height: 0.90cm , Length: 22.90cm Weight: 0.227kg ISBN: 9798324548858Pages: 162 Publication Date: 01 May 2024 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In Print ![]() This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |