Digital Business Models: Perspectives on Monetisation
Author:   Adam Jabłoński ,  Marek Jabłoński (WSB University, Poland)
Publisher:   Taylor & Francis Ltd
ISBN:  

9780367338657


Pages:   196
Publication Date:   12 October 2020
Format:   Hardback
Availability:   In Print   Availability explained
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Digital Business Models: Perspectives on Monetisation


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Author:   Adam Jabłoński ,  Marek Jabłoński (WSB University, Poland)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   2.740kg
ISBN:  

9780367338657


ISBN 10:   0367338653
Pages:   196
Publication Date:   12 October 2020
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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This book provides a fresh perspective on the importance of monetization of business models in the digital economy. It is relevant, timely and could benefit both practice and academia - Dr Natanya Meyer, Senior lecturer: Entrepreneurship, North-West University, South Africa


Author Information

Adam Jabłoński is an Associate Professor and Head of Institute of Management in WSB University in Poznan, Poland. He is also Vice-President of the Board of a reputable management consulting company ""OTTIMA plus"" Ltd. of Katowice, and President of the ""Southern Railway Cluster"" Association of Katowice. Marek Jabłoński is an Associate Professor in WSB University in Poznan, Faculty in Chorzow, Poland. He is also President of the Board of a reputable management consulting company ""OTTIMA plus"" Ltd of Katowice and Vice-President of the Association ""Southern Railway Cluster"" in Katowice.

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