Dienstleistungsmarken
Author:   Manfred Bruhn ,  Bernd Stauss
Publisher:   Gabler Verlag
ISBN:  

9783834996633


Pages:   457
Publication Date:   01 January 2008
Format:   Electronic book text
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Our Price $366.96 Quantity:  
Add to Cart

Share |

Dienstleistungsmarken


Add your own review!

Overview

Markenfuhrung bei Dienstleistungsunternehmen ist nicht nur eine Aufgabe des externen Marketing, sondern muss unter Berucksichtigung der unternehmensinternen Perspektive betrachtet werden. Renommierte Autoren zeigen im Forum Dienstleistungsmanagement die Besonderheiten und Herausforderungen bei der Fuhrung von Dienstleistungsmarken auf.

Full Product Details

Author:   Manfred Bruhn ,  Bernd Stauss
Publisher:   Gabler Verlag
Imprint:   Gabler Verlag
ISBN:  

9783834996633


ISBN 10:   3834996637
Pages:   457
Publication Date:   01 January 2008
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.
Language:   German

Table of Contents

Reviews

Author Information

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions
Latest Reading Guide

JRG25

 

Shopping Cart
Your cart is empty
 Shopping cart
Mailing List

 

Sign up now