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Addresses head on the vexing-and I mean vexing-question of the symbolic and affective power of the Bomb. - Ned O'Gorman, author of Spirits of the Cold War: Contesting Worldviews in the Classical Age of American Security Strategy Desiring the Bomb is a brilliant, insightful, and sometimes humorous examination of nuclear apocalyptic discourse keyed to the organizing figure of the Bomb. It's the first groundbreaking, book-length analysis of nuclear rhetoric from a psychoanalytic perspective. Matheson's study is a substantially original contribution-chilling in its implications-to the theoretical humanities in general, and communication and rhetorical studies in particular. - Joshua Gunn, author of Modern Occult Rhetoric: Mass Media and the Drama of Secrecy in the Twentieth Century

Addresses head on the vexing—and I mean vexing—question of the symbolic and affective power of the Bomb."""" - Ned O'Gorman, author of Spirits of the Cold War: Contesting Worldviews in the Classical Age of American Security Strategy Desiring the Bomb is a brilliant, insightful, and sometimes humorous examination of nuclear apocalyptic discourse keyed to the organizing figure of the Bomb. It's the first groundbreaking, book-length analysis of nuclear rhetoric from a psychoanalytic perspective. Matheson's study is a substantially original contribution—chilling in its implications—to the theoretical humanities in general, and communication and rhetorical studies in particular."""" - Joshua Gunn, author of Modern Occult Rhetoric: Mass Media and the Drama of Secrecy in the Twentieth Century

Addresses head on the vexing--and I mean vexing--question of the symbolic and affective power of the Bomb. --Ned O'Gorman, author of Spirits of the Cold War: Contesting Worldviews in the Classical Age of American Security Strategy Desiring the Bomb is a brilliant, insightful, and sometimes humorous examination of nuclear apocalyptic discourse keyed to the organizing figure of the Bomb. It's the first groundbreaking, book-length analysis of nuclear rhetoric from a psychoanalytic perspective. Matheson's study is a substantially original contribution--chilling in its implications--to the theoretical humanities in general, and communication and rhetorical studies in particular. --Joshua Gunn, author of Modern Occult Rhetoric: Mass Media and the Drama of Secrecy in the Twentieth Century

"Addresses head on the vexing—and I mean vexing—question of the symbolic and affective power of the Bomb."""" - Ned O'Gorman, author of Spirits of the Cold War: Contesting Worldviews in the Classical Age of American Security Strategy Desiring the Bomb is a brilliant, insightful, and sometimes humorous examination of nuclear apocalyptic discourse keyed to the organizing figure of the Bomb. It's the first groundbreaking, book-length analysis of nuclear rhetoric from a psychoanalytic perspective. Matheson's study is a substantially original contribution—chilling in its implications—to the theoretical humanities in general, and communication and rhetorical studies in particular."""" - Joshua Gunn, author of Modern Occult Rhetoric: Mass Media and the Drama of Secrecy in the Twentieth Century"

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Calum L. Matheson is assistant professor of public deliberation and civic life at the University of Pittsburgh. He is the author of peer-reviewed scholarship that has appeared in Argumentation and Advocacy, Rhetoric Society Quarterly, Games and Culture, and the Quarterly Journal of Speech.

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