Free Delivery Over $100
|
|
|||
|
||||
OverviewMarket Basket Analysis (MBA) provides the ability to continually monitor the affinities of a business and can help an organization achieve a key competitive advantage. Time Variant data enables data warehouses to directly associate events in the past with the participants in each individual event. In the past however, the use of these powerful tools in tandem led to performance degradation and resulted in unactionable and even damaging information. Data Warehouse Designs: Achieving ROI with Market Basket Analysis and Time Variance presents an innovative, soup-to-nuts approach that successfully combines what was previously incompatible, without degradation, and uses the relational architecture already in place. Built around two main chapters, Market Basket Solution Definition and Time Variant Solution Definition, it provides a tangible how-to design that can be used to facilitate MBA within the context of a data warehouse. Presents a solution for creating home-grown MBA data marts Includes database design solutions in the context of Oracle, DB2, SQL Server, and Teradata relational database management systems (RDBMS) Explains how to extract, transform, and load data used in MBA and Time Variant solutions The book uses standard RDBMS platforms, proven database structures, standard SQL and hardware, and software and practices already accepted and used in the data warehousing community to fill the gaps left by most conceptual discussions of MBA. It employs a form and language intended for a data warehousing audience to explain the practicality of how data is delivered, stored, and viewed. Offering a comprehensive explanation of the applications that provide, store, and use MBA data, Data Warehouse Designs provides you with the language and concepts needed to require and receive information that is relevant and actionable. Full Product DetailsAuthor: Fon Silvers (Data Warehouse Analyst and Developer, Tampa, Florida, USA)Publisher: Taylor & Francis Inc Imprint: Taylor & Francis Inc Dimensions: Width: 15.60cm , Height: 2.30cm , Length: 23.40cm Weight: 0.568kg ISBN: 9781439870761ISBN 10: 1439870764 Pages: 296 Publication Date: 14 December 2011 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: Awaiting stock  The supplier is currently out of stock of this item. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out for you. Table of ContentsData Warehouse ROI. What is Market Basket Analysis? How does Market Basket Analysis produce ROI? Why is Market Basket Analysis difficult? Market Basket Solution Definition. Database Design Strategies. ETL into a Market Basket Datamart. What is Time Variance? How does Time Variance produce ROI? Problem Definition. Time Variant Solution Design for Type 1 and 2 Time Variant Data. Database Design Strategies. ETL into a Time Variant Data Warehouse. Combine Time Variant Design with Market Basket Analysis.ReviewsAuthor InformationFon Silvers is a Data Warehouse ETL Analyst and Data Warehouse Support Team Lead in a Fortune 500 company. His first book was Building and Maintaining a Data Warehouse. Fon can be found at LinkedIn (http://www.linkedin.com/in/fonsilvers) and his Amazon Author page (http://www.amazon.com/FonSilvers/e/B001JRVJMG/ref=ntt_athr_dp_pel_pop_1). Tab Content 6Author Website:Countries AvailableAll regions |
||||
