Overview

The ultimate guide to how to redesign and rethink - reframe - your projects, initiatives and even your very business model, Cyber Commerce Reframing (CCR) shows you how to turn your company around in the Cyber Economy towards maximum use of information technology by additionally saving investments already made. In his vivid and hands-on book, the author provides you the insights of what went wrong with web-based business by examining failed companies all over the world. CCR constitutes an alternative to business process reengineering and optimization, which were partly not as successful as during the 80s and 90s in delivering expected results as they precondition too much additional investments, neglect organizations' uniqueness and often miss the starting point. Having designed, planned, supported and implemented CCR solutions at various companies of different size, the description of the work with corporate clients facilitates the task of incorporating CCR's novel ideas in your company.

Full Product Details

Author:   L.B. Juszczyk ,  Uwe G. Seebacher
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Edition:   2002 ed.
Dimensions:   Width: 15.60cm , Height: 1.50cm , Length: 23.40cm
Weight:   1.180kg
ISBN:  

9783540423768

ISBN 10:   3540423761
Pages:   236
Publication Date:   27 May 2002
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

1: Cyber-Commerce Reframing: A New Paradigm?.- The Cyber-Economy.- The Upcoming Cyber-Challenge.- BPR: The Shortcomings.- Reframing, Not Optimizing.- Cyber-Commerce Reframing: The Approach.- The New Role of Information Technology.- The Human Resource Challenge.- CCR for Which Companies?.- Cyber-Assessment as the Starting Point.- CCR Case Studies.- 2: The Cyber-Economy.- The Development of IT in the Context of the Internet.- The World Wide Web (WWW) and Its Implications.- The Evolution of the Cyber-Economy.- The Definition of Cyber (C-)Commerce.- Changing Environmental Factors.- Electronic-Commerce.- Mobile Commerce.- Television Commerce.- Pervasive Commerce.- 3: The Upcoming Cyber-Challenge.- Cyber-Challenge: Dreams and Reality.- B2C: The Cyber-Flop.- Yet Another Cyber-Debacle: B2B.- Human Resources: The Cyber-Key.- The Financial Imperative.- 4: BPR: The Shortcomings.- The Basic Framework for Reengineering.- The Managerial Roots of Reengineering.- The Reengineering Story.- BPR and the Merging Paradigm Shift.- The BPR and ERP Success Story.- BPR Will Not Save the New Economy.- BPR and the Technical Shortcomings.- BPR and Strategic Human Resource Management (SHRM).- 5: Reframing, Not Optimizing.- Talking about Optimization.- The Limitations of ISO 9000.- The Limitations of Total Quality Management (TQM).- The Limitations of Six Sigma.- The Limitations of Operations Research.- The “Pareto Rule” as a Test of the Limitations of Optimization Activities.- CCR versus Optimization and Reengineering.- 6: Cyber-Commerce Reframing: The Approach.- The Praetorians of CCR.- The Issues with Surveys and Opinions.- Awareness as a Facilitator for Understanding CCR.- Bad Experience for Good Stuff.- The Dimension-Impact Matrix (DIM) of CCR.- The Structure of CCR.- The CCR Horizontals.- Conclusion.- 7: The New Role of Information Technology.- The “E-volution” of IT.- The Driving Economic Role of IT.- Trends and Observations.- Special, Technological Requirements for CCR.- CCR — Understanding of Application Architecture in Iterated Markets.- CCR Framework for Analysis of IT System Components.- Analyzing the IT Side of Web Solutions Using the Framework.- Cluster Computing as Enabler for CCR.- 8: The Human Resource Challenge.- Setting the Agenda.- Modified Organizational Structures.- Developing and Maintaining Human Capital in the Cyber-Economy.- Cyber Competences and Capabilities.- Evaluating HR Initiatives and People in the Cyber-Economy.- 9: CCR: For Which Companies?.- Successful CCR Implementations of the Past Leading the Way.- Different Departments: One CCR Approach Used.- Are CCR Projects Suitable for All Industries?.- CCR: Helping all C-Business Initiatives to Be Successful?.- CCR in the Area of E-Procurement.- CCR and E-Selling.- CCR and Customer Relationship Management.- CCR and the E-Marketplace.- CCR and E-Billing.- CCR Mythology for All Companies — for All Purposes?.- 10: Cyber-Assessment as a Starting Point.- Cyber-Assessment: The Methodology.- Module One: Industry Analysis.- Module Two: Internal Analysis.- Module Three: Analysis and Evaluation of Cyber-Commerce Projects and Options.- Module Four: Strategic Recommendation for Decision-Making.- Case Study: eZoka Group.- SupplierLinx: CCR in the Area of Collaborative e-Procurement.- The Strategy.- The Process.- The Technology.- The People.- Conclusion.- Case Study: Multi-national IT Company.- CCR in the Area of Procurement.- The Strategy.- The Process.- The Technology.- The People.- The Results.- The Future.- Case Study: US-Based Internet Start-up.- CCR Helping Internet Start-ups to Grow up.- The Assessment.- The Strategy.- The Process.- The Technology.- The People.- The Future.- Epilogue.- Further Reading.

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