Customer Relationship Management

Author:   Edward Pepper
Publisher:   Clanrye International
ISBN:  

9781632401311


Pages:   158
Publication Date:   28 March 2015
Format:   Hardback
Availability:   Available To Order   Availability explained
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Customer Relationship Management


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Overview

Customer relationship management (CRM) techniques have become more and more significant globally due to changes in expectations from customers as well as changes in the personality of markets. This book puts forward a conceptualization that attempts to not only outline CRM's domain but also to resolve the different perspectives found in educational and popular literature. The book presents assessable data - containing examples which show how the theory is applied with great success via a variety of real-life examples. This book includes inventive proven methods and will benefit anyone dealing with customers, whether directly or indirectly.

Full Product Details

Author:   Edward Pepper
Publisher:   Clanrye International
Imprint:   Clanrye International
Dimensions:   Width: 15.20cm , Height: 1.10cm , Length: 22.90cm
Weight:   0.381kg
ISBN:  

9781632401311


ISBN 10:   1632401312
Pages:   158
Publication Date:   28 March 2015
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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