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OverviewCustomer knowledge is becoming the new competitive asset in e-business that enables companies to serve each customer in his or her preferred way, and to nurture profitable and durable customer relationships. As companies grow and interact with more and m Full Product DetailsAuthor: Minwir Al-ShammariPublisher: IGI Global Imprint: IGI Global ISBN: 9786611943196ISBN 10: 6611943196 Pages: 386 Publication Date: 01 January 2009 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: Out of stock ![]() The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |