Customer Knowledge Management: People, Processes, and Technology

Author:   Minwir Al-Shammari
Publisher:   IGI Global
ISBN:  

9786611943196


Pages:   386
Publication Date:   01 January 2009
Format:   Electronic book text
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Customer Knowledge Management: People, Processes, and Technology


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Overview

Customer knowledge is becoming the new competitive asset in e-business that enables companies to serve each customer in his or her preferred way, and to nurture profitable and durable customer relationships. As companies grow and interact with more and m

Full Product Details

Author:   Minwir Al-Shammari
Publisher:   IGI Global
Imprint:   IGI Global
ISBN:  

9786611943196


ISBN 10:   6611943196
Pages:   386
Publication Date:   01 January 2009
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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