Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement
Author:   Martin Kihn ,  Christopher B O'Hara ,  Sean Pratt
Publisher:   Gildan Media Corporation
Edition:   Library Edition
ISBN:  

9798200566884


Publication Date:   11 May 2021
Format:   Audio  Audio Format
Availability:   Available To Order   Availability explained
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Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement


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Author:   Martin Kihn ,  Christopher B O'Hara ,  Sean Pratt
Publisher:   Gildan Media Corporation
Imprint:   Gildan Media Corporation
Edition:   Library Edition
ISBN:  

9798200566884


Publication Date:   11 May 2021
Audience:   General/trade ,  General
Format:   Audio
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Martin Kihn is senior vice president, strategy, for Salesforce Marketing Cloud. Previously, he spent five years as a leading Gartner analyst covering marketing, advertising, and data. Chris O'Hara is vice president of global product marketing at Salesforce for the Data & Identity Group, covering all things data-driven marketing and customer experience. Sean Pratt, a working actor for over twenty-five years, has performed at numerous regional theaters around the country. He is the author of To Be or Wanna Be, and he has recorded over seven hundred books in just about every genre, earning eight AudioFile Earphones Awards and four Audie Award nominations.

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