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OverviewFull Product DetailsAuthor: Mathias WeberPublisher: Springer Imprint: Springer ISBN: 9783658477004ISBN 10: 3658477008 Pages: 140 Publication Date: 30 May 2025 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand ![]() We will order this item for you from a manufactured on demand supplier. Language: German Table of ContentsReviewsAuthor InformationMathias Weber is a partner at G&P Brand Consultancy in Munich. For over 18 years, he has been helping companies become more successful in the long term by building customer-committed and desirable brands. His clients include companies such as BMW Group, Porsche AG, and Bosch Siemens Hausgeräte, as well as medium-sized enterprises and hidden champions in the German-speaking region. In addition, he works as a lecturer at universities. Tab Content 6Author Website:Countries AvailableAll regions |