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OverviewThe most pervasive and broadest environmental factor of consumer behavior is culture. In the 21st century, globalization of trade and business, although not entirely new concepts, have become increasingly diverse and dynamic in form and interactions. Understanding the myriad of variables that are responsible for this cultural interplay is, therefore, an important consideration for future business leaders both in the local and international trading markets Full Product DetailsAuthor: Iris Luanne de la CalzadaPublisher: Independently Published Imprint: Independently Published Volume: 2 Dimensions: Width: 15.20cm , Height: 0.20cm , Length: 22.90cm Weight: 0.064kg ISBN: 9798665077130Pages: 34 Publication Date: 11 July 2020 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Available To Order ![]() We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |