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OverviewThe use of English as a global lingua franca has given rise to new challenges and approaches in our understanding of language and communication. One area where ELF (English as a lingua franca) studies, both from an empirical and theoretical orientation, have the potential for significant developments is in our understanding of the relationships between language, culture and identity. ELF challenges traditional assumptions concerning the purposed 'inexorable' link between a language and a culture. Due to the multitude of users and contexts of ELF communication the supposed language, culture and identity correlation, often conceived at the national level, appears simplistic and naïve. However, it is equally naïve to assume that ELF is a culturally and identity neutral form of communication. All communication involves participants, purposes, contexts and histories, none of which are 'neutral'. Thus, we need new approaches to understanding the relationship between language, culture and identity which are able to account for the multifarious and dynamic nature of ELF communication. Full Product DetailsAuthor: Will BakerPublisher: De Gruyter Imprint: De Gruyter Mouton Volume: 8 Weight: 0.594kg ISBN: 9781501515880ISBN 10: 1501515888 Pages: 295 Publication Date: 26 June 2017 Recommended Age: College Graduate Student Audience: Professional and scholarly , Professional & Vocational , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Available To Order ![]() We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsIn any event, the book constitutes a successful attempt to address the issue of intercultural communication in an ELF paradigm, and it will be interesting to see if the model it presents can or will be applied in other settings. Fan (Gabriel) Fang in: Journal of Multilingual and Multicultural Development 2016 In any event, the book constitutes a successful attempt to address the issue of intercultural communication in an ELF paradigm, and it will be interesting to see if the model it presents can or will be applied in other settings. Fan (Gabriel) Fang in: Journal of Multilingual and Multicultural Development 2016 Author InformationWill Baker, University of Southampton, UK Tab Content 6Author Website:Countries AvailableAll regions |