Full Product Details
Author: Viana Hassan ,
Amrik Singh
Publisher: IGI Global
Imprint: Information Science Reference
ISBN: 9798337345178
Pages: 552
Publication Date: 10 November 2025
Audience:
College/higher education
,
Professional and scholarly
,
Tertiary & Higher Education
,
Professional & Vocational
Format: Paperback
Publisher's Status: Active
Availability: In Print
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Author Information
Viana Hassan is actively involved in academic and research work in Tourism & Cultural Management in Lebanon and Malta. She is the Founder and CEO of European Tourism and Events training Academy, She got her Ph.D. in Tourism Management and Cultural from Saint Joseph University, Beirut. Her Thesis was entitled “Medical Tourism in Lebanon”. She has more than 19 years of tourism experience in many related Travel and Tourism Fields, varying from airline sales experience (MEA), to Co-management several Lebanese Travel agencies. She is an Experienced Lecturer with more than 16 years’ experience at several universities in Lebanon (Lebanese University, A.U. L, Lebanese International University, Islamic University), the Institute of Tourism Studies, STC higher education partner of Wolverhmapton University UK and University of Malta (Malta), GBS Malta, Scholars School system (UK) with a demonstrated history of working in the Higher education industry, Skilled in Tourism Management, Customer service, Branding, Event Management, Airline Business Management, Niche Tourism, Business operations management, Customer acquisition and Medical Tourism. Dr. Viana has participated in international conferences (Expo Dubai 2020, 7th Medical Tourism World Summit) including Athens, Paris, Vienna, Dubai, Valencia, India, Turkey etc.... Professor (Dr.) Amrik Singh is a Professor and Head at Lovely Professional University. He has over 20 years of experience in teaching, researching, and innovating in the hospitality domain, with a focus on accommodation and tourism management. He holds a Ph.D. and a Master's in Hospitality Management from Kurukshetra University. As a leader and educator, Dr. Singh oversees the curriculum, faculty, and student development, and strives to enhance the quality and relevance of hospitality education. He is also a prolific researcher and innovator, with a passion for advancing the hospitality industry through research, innovation, and education. He has authored 130+ Scopus indexed publications, 12 books, 21 copyrights and 12 patents in various areas of hospitality management. He is also a certified HACCP, room care, and floor care professional, and an award-winning teacher and educator.
