Overview

The role of the journalist has been significantly altered and is far beyond that of being just a ""reporter"" of news in modern times. Social entrepreneurship is rooted in a venture that seeks to create revenue while being anchored in providing social value to the communities the enterprise serves. Combining these creates the concept of a social newspreneur, which takes elements of the old business model and creates new opportunities. In this way, media can be reformed by everyday people who have a vision for restoring trust and facilitating alternative activities to inspire civic engagement in new and unique ways. As such, journalism program administrators have realized that the time has come to alter and provide innovative educational opportunities that prepare students for careers outside of traditional employment. Entrepreneurship education across the disciplines is quickly becoming the status quo on today's college campuses. However, in making these curricular changes, faculty must engage in significant assessment of these new approaches to ensure that students are obtaining a return on their investment in the college education and degree that they seek. Cultivating Entrepreneurial Changemakers Through Digital Media Education is a crucial reference book that cultivates timely and relevant practices in the development of improved teaching methods, assessments, information delivery, and technological tools that are used to facilitate and support the social entrepreneurship and digital journalism education space. It explores the role of media innovation and how the landscape is ripe for the influx of social entrepreneurs, or the rise of the ""social newspreneur."" The chapters cover areas such as methods used in journalism programs, social entrepreneurship in course design, educational technologies, student learning outcomes, and how these programs foster civic engagement. This book is a valuable reference tool for university faculty, university administrators, news organization leaders, journalists, reporters, broadcasting agencies, professors, practitioners, stakeholders, researchers, academicians, and students.

Full Product Details

9781799868521

Table of Contents

Reviews

Author Information

L. Simone Byrd is a professor of public relations in the Department of Communications at Alabama State University, where she has taught public relations, strategic social media and media entrepreneurship courses since 2008. In addition, to her faculty role, she previously served as department chair from August 2017 to August 2020. In addition to teaching and research, she has participated in a number of faculty/academic training programs such as the Scripps Howard Entrepreneurial Journalism Institute at Arizona State University, the Tow-Knight Center for Entrepreneurial Journalism Disruptive Educator’s program, and the Plank Center for Leadership in Public Relations’ Educator’s Fellowship program. In August 2020, she was selected as a 2020-21 Fulbright U.S. Scholar award recipient to Port of Spain, Trinidad and Tobago. She received her Master’s degree from Baruch College, City University of New York (CUNY) and a doctorate in Communication, Culture and Media Studies from Howard University.

Tab Content 6

Countries Available