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OverviewBased on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational preconditions and strategic deliberations and postulate propositions for present theoretical innovation process models. Full Product DetailsAuthor: Tobias HahnPublisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Imprint: Springer Gabler Edition: 2015 ed. Dimensions: Width: 14.80cm , Height: 1.20cm , Length: 21.00cm Weight: 2.703kg ISBN: 9783658088262ISBN 10: 3658088265 Pages: 190 Publication Date: 20 February 2015 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand We will order this item for you from a manufactured on demand supplier. Table of ContentsContext of cross-industry service innovation projects.- Grounded theory approach in multiple case study analysis.- Development of a practical innovation process model.- Propositions for theoretical innovation process models.ReviewsAuthor InformationTobias Hahn obtained his doctorate at the Chair of Information and Communication Management at the Technische Universität Berlin. He currently works in the division of business transformation for a leading integrated telecommunications group. Tab Content 6Author Website:Countries AvailableAll regions |